Want More Media Pickup? Learn What Newsrooms Want Today
NEW YORK, Sept. 04, 2025 (GLOBE NEWSWIRE) --
WHAT: Webinar – Expanding Media Reach: Aligning Your Story to the Newsroom
PR pros are rethinking how to share press releases and stories as newsrooms respond to shifting audience interests, demand for regional coverage and the push for global relevance.
How can communicators adapt?
On September 9th, join Notified and The Canadian Press for a live webinar to learn how newsroom priorities are reshaping media relations and impacting PR teams.
In this session, you’ll hear from media and communications leaders on:
- How shifting audience interests and political trends are influencing story coverage
- What factors impact press release pickup across countries and regions
- How PR teams can adapt to build stronger relationships with editors and reporters
WHEN: Tuesday, September 9, 2025 from 12:00pm –12:45pm ET
REGISTRATION: Link
WHO:
-
Lisa Covens – Senior Vice President, Public Affairs and Communications, Leger
Lisa leads public affairs and communications at Leger, one of North America’s top market research and analytics firms. With deep expertise in public opinion, reputation and stakeholder insights, she advises organizations on how shifting audience attitudes and political trends shape communications strategies across Canada. -
Kate Hopwood – Business Editor, The Canadian Press
Kate oversees coverage of key financial, corporate and economic news that shapes Canadian business conversations. With years of newsroom experience, she brings firsthand perspective on how editorial priorities are evolving - and what makes a story stand out to journalists today. -
Chris Makuch – Senior Director of Sales, Notified
Chris helps organizations expand their media reach through GlobeNewswire distribution and advanced media monitoring tools. He works closely with PR and communications teams to align their stories with the needs of journalists and maximize visibility across regional and global markets.
WHY:
As newsrooms adapt to new audience demands and a changing global landscape, PR teams must evolve how they pitch, position and share stories. This session will give communications professionals a clearer view of today’s newsroom dynamics in Canada and beyond.
About Notified
We are Notified, and your story goes here. As the only technology partner dedicated to both investor relations and public relations professionals, we help you control and amplify your corporate narrative. Our fully integrated PR and IR platforms streamline every step—whether it's reaching the right media, press release distribution, and measurement or designing new IR websites, managing investor days, earnings releases, and regulatory filings. Connecting both worlds, GlobeNewswire is one of the world's largest and most trusted newswire distribution networks, serving leading organizations for over 30 years. Together, we empower communicators to inform a better world.
Notified is an affiliate of Equiniti Group Limited (EQ)
Media Contact
Caroline Smith - Caroline.smith@icrinc.com
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/ed33fb45-b5cb-4c74-972e-e7155701fec2
This press release was published by a CLEAR® Verified individual.
Want More Media Pickup? Learn What Newsrooms Want Today
PR pros are joining Notified and The Canadian Press to learn how shifting newsroom priorities and regional coverage trends impact story pickup.
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