Fusable launches next phase of its industry intelligence platform

Fusable said it is expanding its data and AI strategy to make industry intelligence easier to use across its portfolio, starting with equipment market platform EDA and later RigDig. The Charlotte-based company says the changes are aimed at helping sales teams find better prospects, work more efficiently and turn market signals into action.

Why it matters: - Fusable is trying to turn market data into a more usable sales tool for industrial and commercial insurance-related markets. - The company’s platform shift is designed to help customers identify opportunities faster, improve field selling, and act on buying signals with less manual searching. - The rollout could change how dealers and sales teams use industry intelligence day to day, especially in agriculture, construction and trucking.

What happened: - Fusable announced the next phase of its technology innovation strategy on November 10, 2026, in Charlotte, North Carolina. - The company said the effort combines curated and enriched industry data, AI-driven capabilities and more intuitive customer experiences. - EDA, Fusable’s equipment market intelligence solution for agriculture and construction, is already on the new platform. - RigDig, Fusable’s trucking market intelligence solution, is planned to join in the first quarter of 2027. - Fusable framed the effort around the message “Know More. Do More.”

The details: - Fusable said the platform is meant to connect data, insights and capabilities across its product portfolio. - CEO Kate Cassino said the company’s investments are intended to help customers find the right opportunities, make confident decisions and help sales teams align outreach with market buying signals. - Chief Product Officer Chris Gaudreau said customer feedback pointed to a need for more efficient and effective sales teams. - Fusable said the roadmap is aimed at three use cases for agriculture and construction equipment dealers: targeting better prospects, finding nearby opportunities while in the field, and reaching the right contacts. - The company described those improvements as ways to spend less time searching, make every mile count and turn promising accounts into sales conversations. - Fusable said the expanded platform is intended to support continued development across the portfolio as customer needs evolve. - Additional product developments and platform milestones are expected throughout 2027. - Customers, partners and industry professionals can follow updates on the company’s Innovation Update page. - Fusable says it provides data, intelligence and prospecting solutions for industries including construction, agriculture, trucking, insurance and financial services. - More information is available on Fusable’s website. - The company also shared its LinkedIn page at Fusable on LinkedIn.

Between the lines: - The announcement signals a shift from standalone product updates to a broader platform strategy. - By emphasizing connected data and AI, Fusable is positioning its tools as workflow products, not just databases. - The focus on sales productivity suggests the company wants customers to measure value in activity and conversion, not only in information access.

What's next: - Fusable expects to share more product developments and platform milestones during 2027. - RigDig’s move onto the platform in early 2027 will be the next visible step in the rollout. - The Innovation Update page will likely be the company’s main channel for future announcements.

The bottom line: - Fusable is betting that more connected data, AI features and simpler workflows will make its industry intelligence more valuable in the field and in sales conversations.